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The Humane Marketing Show. A podcast for a generation of marketers who care.

Jun 5, 2020

In today's episode, we are talking about fair pricing and the conversations we can have with our clients about it. When we set our rates we need to consider many things like our experience, our operating expenses, the value we create, and much more. Having a conversation about money can be uncomfortable for many because money is often a delicate subject but as adults and business owners, we must be willing to have difficult conversations with our clients. Sure, not every call will lead to a sale and that's okay too! What matters is that we are able to create space for these conversations to happen.

In this episode you’ll learn about how to have a fair pricing conversation as well as…

  • Why having options for your clients is a great idea
  • What to consider when setting your rate
  • Why I don't offer hourly packages
  • Why I stand behind my $500 offer

Sarah's Resources

(FREE) Sarah’s One Page Marketing Plan

(FREE) Sarah Suggests Newsletter

(FREE) The Gentle Business Manifesto

The Gentle Business Circle

The Gentle Business Revolution

Podcast Show Notes

Email Sarah at

Thanks for listening !

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