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The Humane Marketing Show. A podcast for a generation of marketers who care.


Jan 14, 2021

Understanding how the world sees you can make a big difference in how you do business. I know it did for me!

In this episode, I'm sharing my insights on why is so important to not only know ourselves but to know how others see us. I took a test called the Fascinate test developed by Sally Hogshead and it told me a lot of things I didn't know about how to use my values and personality to position myself. I use these strategies even to this day for my content creation and during my conversations with people.

[Tweet ""Finding out who you are is an important part of this self-discovery process. It gives us a lot of insights about how we see the world, but what's also interesting is how the world sees us, which I discovered, is not always the same. We don't always know how people see us." - Sarah Santacroce #gentlemarketing #perception #people"]

In this episode you'll learn more about how the world sees you… as well as:

  • The importance on knowing how the world perceives you
  • The Fascinate test by Sally Hogshead
  • Using the world's perception of you to your advantage
  • And much more!

Resources Mentioned in this episode

Fascinate Profile Test 

(FREE) Gentle Confidence Mini-Course

The 49 Archetypes 

Sarah's Resources

(FREE) Sarah’s One Page Marketing Plan

(FREE) Sarah Suggests Newsletter

(FREE) The Gentle Business Manifesto

The Gentle Marketing Revolution Kickstarter Campaign

The Gentle Business Circle

The Gentle Business Revolution

Authentic & Fair Pricing Mini-Course

Podcast Show Notes

Email Sarah at sarah@sarahsantacroce.com

Thanks for listening!

After you listen, check out The Gentle Business Manifesto, an invitation to belong to a movement of people who do business the gentle way and disrupt the current marketing paradigm. You can download it for free at thegentlebusinessrevolution.com. There’s no opt-in. Just an instant download.

Are you enjoying the podcast?  The Gentle Business Revolution show is listener-supported—I'd love for you to become an active supporter of the show and join the Gentle Business Circle. You will be invited to a private monthly Q&A call with me and fellow Gentle Marketers -  a safe zone to hang out with like-minded conscious entrepreneurs and help each other build our business and grow our impact.  — I’d love for you to join us! Learn more at sarahsantacroce.com/circle

Don’t forget to subscribe to the show on iTunes or on Android to get notified for all my future shows and why not sign up for my weekly(ish) "Sarah Suggests Saturdays", a round-up of best practices, tools I use, books I read, podcasts, and other resources.

Raise your hand and join the Gentle Business Revolution.

Warmly,

Sarah