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The Humane Marketing Show. A podcast for a generation of marketers who care.


Sep 7, 2018

Shownotes and links for this episode can be found at http://sarahsantacroce.com/episode62

If the last two years of your life were a book, would it be a bestseller? Would YOU want to read it?

In 2007, Doug Holt realized that though he looked successful from the outside, he was unfulfilled and unhappy. In fact, he wasn’t even the hero of his own story. That’s when he decided to embrace his introversion and design an online business that fit around his life.

Today, Doug owns six companies centered around helping online entrepreneurs grow their businesses and lead epic lives. He is a serial entrepreneur with expertise in digital marketing, health and fitness, and transformational coaching. Doug serves online business owners as a lifestyle mentor and mastermind leader, supporting his clients in gaining clarity and taking control of their businesses in a way that supports their dreams.

Today, Doug shares the process of elimination, automation and delegation that he used to design a business that fit his ideal life. He describes his top revenue streams, explaining how he generates income through mastermind groups, digital marketing services, and products like The Authority Maker. Doug discusses his ability to hold space for himself without the need for validation from others and his belief that having a coach or mentor is mission critical to your success. Listen in for Doug’s insight on losing the mask to become the introverted hero of your own story!

Doug's favorite quote

"It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat"- Excerpt from the speech "Citizenship In A Republic" (Teddy Roosevelt)

It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat. - Excerpt from the speech "Citizenship In A Republic" ~Teddy Roosevelt

In this episode you’ll learn…

  • How Doug mapped out his ideal life and formed his business around it.
  • Doug’s process of elimination, automation and delegation.
  • Doug’s advice for overcoming the isolation of an online business.
  • The value of connecting in person via Shapr or LinkedIn Local.
  • How Doug generates revenue through mentoring and products.
  • How Doug helps online business owners with digital marketing.
  • Doug’s whole-person approach to mastermind groups.
  • Doug’s ability to hold space for himself without the need for validation.
  • The AHA moment when Doug realized he wasn’t the hero of his own story.
  • Why Doug believes that having a coach or mentor is mission critical.
  • How Doug uses Digital Dashboard to monitor traffic and view analytics.
  • Doug’s gratitude for the ability to live a life on his own terms.

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Be the first to know whenever I release a new podcast or host a special webinar for introverts. And as a welcome present get my '4-part Guide 'How Saying 'NO' Can Help You Grow! http://sarahsantacroce.com/sayno/

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Other links and resources mentioned in this episode:

Doug’s Website

Doug’s Podcast

Doug on Twitter

Doug on Facebook

Doug on LinkedIn

Doug’s Free Gifts for Business Owners

Tim Ferriss

LinkedIn Local

Shapr

Grammarly

VP Digital Dashboard

Michelle Shaeffer on IBG EP059

Sarah’s Book List

Donate to the IBG Podcast

Thanks for listening !

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Warmly
Sarah