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The Humane Marketing Show. A podcast for a generation of marketers who care.


Sep 17, 2021

On this solo episode, I'm answering the question "What if I Have More Than One Ideal Client?" We've all heard the importance of having a niche as an entrepreneur, especially when starting out. But I want to challenge you to think about what niche means to you. You'll hear my approach to niching and examples from me and my clients. I'm also sharing more about the rebrand and upcoming book and workshops!

In this series of mini-episodes, you'll learn the answer to the question what if I have more than one ideal client and...

  • the niche myth
  • why it's ok to have different clients
  • why their worldview is more important than what they buy
  • some examples
  • permission
  • and much more...

Sarah's Resources

Watch this episode on Youtube

(FREE) Sarah’s One Page Marketing Plan

(FREE) Sarah Suggests Newsletter

(FREE) The Humane Business Manifesto

(FREE) Gentle Confidence Mini-Course

The Humane Marketing Circle

Authentic & Fair Pricing Mini-Course

Podcast Show Notes

Email Sarah at sarah@sarahsantacroce.com

Thanks for listening!

 

After you listen, check out Humane Business Manifesto, an invitation to belong to a movement of people who do business the humane and gentle way and disrupt the current marketing paradigm. You can download it for free at this page. There’s no opt-in. Just an instant download.

Are you enjoying the podcast?  The Humane Marketing show is listener-supported—I'd love for you to become an active supporter of the show and join the Humane Marketing Circle. You will be invited to a private monthly Q&A call with me and fellow Humane Marketers -  a safe zone to hang out with like-minded conscious entrepreneurs and help each other build our business and grow our impact.  — I’d love for you to join us! Learn more at humane.marketing/circle

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Warmly,

Sarah