Jun 7, 2019
As conscious, introverted entrepreneurs, many of us struggle with pricing. We want to be fair and make our offerings accessible, but we also need to build a sustainable business that will thrive for the long-term. So, how do we develop an awareness of our current money mindset? And how do we shift that mindset to determine pricing that serves our community AND pays the bills?
Kelly McCausey is the creator of Love People + Make Money, a business built on the idea that sinking your roots deep into a community and addressing their needs leads to profit. When she got her start as a solopreneur 17 years ago, Kelly charged too little for her time. Before long, though, she learned smarter ways to build an income online. Now, she serves as a business coach and event host, helping others leverage content marketing and community building to design profitable businesses of their own.
Today, Kelly explains how pursuing her curiosity led to the creation of a thriving online business. She shares her philosophy around meeting the needs of a community to create profit and offers insight into the identity crisis that inspired her recent rebrand. Kelly also weighs in on creating introvert-friendly live events through self-directed time and reflects on the AHA moment that shifted her mindset around money. Listen in to understand how Kelly leverages a daily creation statement to generate results and learn how to build a profitable business within your particular zone of genius!
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